The Philips Key to Electric Living

Showing an ideal, even in the 1970s photography was being used the show the modern ideal. This cover uses photography to show cutting edge domestic life in the 1970s. The photographer has posed this scene to include not only the electrical goods the book is about but also the modern domestic setting. Every part of this scene is at the forefront of design at the time, from the mother’s trendy haircut to the orange-patterned wall paper.