Gendered narratives
The Museum of Domestic Design and Architecture (MoDA) contains objects from 1870 through to the 1960s that give insights into how social expectations and lifestyles have been gendered over time. These page explores how gender has been constructed through popular images, using fashion magazines, catalogues, books and ephemera.
Women’s magazines
Learn how women were addressed as consumers in magazines from MoDA's collection.
Beauty, Physical Culture, Hygiene
Explore the construct of the 'modern woman' using texts from MoDA's collection.
Buying a home
Discover how the growth of suburbia impacted on the lives of women in early-twentieth-century Britain.